Beschreibung

The Guide compares modern professional sales and sales team operations with the team (pack) concepts as expressed in the verses or concepts regarding successful Wolf Packs as detailed by Rudyard Kipling's 'The Jungle Book' - How Fear Came.In today's successful businesses, these stresses can be effectively exploited by building strong sales teams through the creation and enforcement of clear rules and by employing good management practices to support the sales team.As with successful sales teams, successful wolf packs operate within carefully designed rules of behaviour to maintain their cohesion and therefore their strength.The key concept - 'The strength of the Wolf is the Pack and the strength of the Pack is the Wolf'. Wolves operate under a complex series of pack rules and to this they owe their continuing survival. They are not friendly but they are focused.The snarling Wolf symbolizes the many underlying stresses often concealed within Sales Team (Wolf Pack) operations. In today's successful businesses, sales team stresses can be effectively managed through the enforcement of rules and by employing good management practices.As with the successful sales teams, the successful wolf packs operate within proven and clearly defined rules of behaviour to maintain their cohesion and therefore their strength, for all parties in the pack.Creating an alternative rules perspective for sales teams is the purpose of the Guide.

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