Beschreibung

Naked Finance is a friendly, accessible, jargon-free guide which makes finance fun and interesting for ordinary humans - essential reading for all managers (not just the financial ones!) David Meckin explains the financial basics in practical, easy-to-understand terms and shows how they can be applied on a daily basis, providing managers with all the financial skills they will ever need in a straightforward, non-technical way. It is not an accounting book! Stripping the subject down to basics, Naked Finance provides a clear view of the three key skill sets necessary for all managers - know where you are going, understand what's going on around you and take control of where you are going - making the principles readily understandable for ordinary human beings.

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