Beschreibung

"If research is the seed, this book is the tool to till the soil." —Ken Melrose, Chairman and CEO, The Toro Company This is a basic research textbook for people to learn about planning and conducting research in organisations. The book covers the foundations and methods relevant to doing research in organisations as well as the identification of research questions and the ethical conduct of research. Sections of the book are devoted to quantitative, qualitative, and mixed-method research and presents case examples illustrating the various research methods covered. Research in Organizations can be thought of a comprehensive beginning researcher's text.

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