Live your entrepreneurial dream with no–or little–money down Where there’s a will, there’s a way. Even if you don’t have start–up money in the bank, you can get your new business on its feet with ingenuity and knowledge. Starting on a Shoestring is the key to your success. Now in its Fourth Edition, this perennial bestseller has helped thousands of people live out their dreams; it provides the knowledge and the confidence you need to get your business off the ground and up and running. Authoritative, step–by–step guidance will answer your questions, help you plan your strategy, and get you started. In the new Fourth Edition, an all–new chapter covers everything you need to know about the Internet, from creating an online presence for your business to understanding all the tech jargon. And there’s more: Make sure your business idea is right for you–before you take the risk Find sources of capital and approach them confidently Six common myths: avoid...

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