Beschreibung

Today, women currently hold 4.2 percent of Fortune 500 CEO positions and 4.5 percent of Fortune 1000 CEO positions. Just Me offers branding solutions for women in need of guidance in developing and communicating their unique characteristics in ways that will further their career mobility. A collaborative effort by some of the leading visionaries, it gives all women unique insights into the exceptional people they really are. Contributing authors include both organizational leaders and entrepreneurs, providing a branding perspective that addresses women's needs from multiple views. These women aren't just familiar with the branding challenges women face in the workplace; they put themselves right in the middle of the fight. Contributors represent organizations such as the Association of Women in Media, MBA Women International, American Business Women's Association, Collective Changes, American Women in Science, National Association of Female Executives, National Association of Women...

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