Special Effects: A Book About Special Printing Effects

This book was born from the desire to explore the possibilities of printed matter. In our increasingly digital age of small-screen flash animations and billboard-size photo ads, printed material is becoming a precious commodity. The message is conveyed not only by sight, or even sound, but by direct tactile contact with the target consumer. The sense of touch introduces a whole new dimension to the visual experience. While some special-effect prints are indeed eye-catching novelties, the invitation to touch often makes the product itself more touching. Формат: 18,5 см x 27,5 cм.