The Little Book of Coaching: Motivating People to Be Winners

In brief paragraphs and anecdotes, business guru Blanchard and NFL coach Shula offer wisdom on how to help people excel. The advice is sound, if simple: "Avoid being a `leave alone and zap' manager and use... praising more." While some of Blanchard and Shula's fans may find this book indispensable, other readers may seek better-developed material. Given the authors' reputations and the advertising and publicity plans, however, this slim volume should fly out of the stores, at least initially.